Book a free 30-minute call

Half an hour, free, no obligation. You leave knowing the two or three processes in your business most worth automating, in order, and a rough sense of what automating them would cost and how quickly they would pay for themselves.

It is a founder-led practice, so the person on the call is the person who would do the work. Nothing is handed to a salesperson, and if the honest answer is that a process change would fix it for nothing, that is the answer you get.

Nothing to buy on the call

There is no price quoted at you and nothing to sign. If it is worth going further, the next step is the written roadmap, and you decide that afterwards, not on the call.

A shortlist you can act on

What comes out of the half hour is yours. Take it to your own developers, take it to another firm, or bring it back to us.

Vendor neutral

The recommendation is about what fits your business, not about what is convenient to build.

Meeting details

30 minutes
Video call or phone, whichever suits
Pick a time that works for you

Would rather not use a calendar?

Call, or send a note, and we will find a time between us.

Before you book

What happens on the call?
We walk through how work actually moves through your business right now, where requests arrive, who touches them, and where the same information gets typed in twice. Most of the half hour is you describing the work and being asked questions about it.
What do I leave with?
The two or three processes in your business most worth automating, in order, and a rough sense of what automating them would cost and how quickly they would pay for themselves. Rough is the honest word: an exact figure needs the paid roadmap behind it, and anyone who gives you an exact figure in thirty minutes is guessing.
Do I need to prepare anything?
No. It helps if you can name the task that annoys you most and roughly how often it happens, but that is a conversation, not homework. There is nothing to fill in beforehand.
Is this a sales call?
It is a conversation with the person who would do the work. Nobody is passed to a closer, and if automation is not the right answer for what you have described, you will be told that on the call rather than sold a project.
What does it cost, and what happens next?
The call is free and there is nothing to buy on it. If it is worth going further, the usual next step is the written roadmap, which is $4,500 and comes off the cost of a build if you start one within 90 days. Plenty of calls end with neither, because the honest answer was a process change.
What if the calendar does not load?
The scheduling page opens directly in a new tab from the link on this page, and some browsers block third-party frames outright. If a calendar is not how you want to do this, the phone number and the contact form reach the same place.
Who is on the other end?
Stephen Angelo, who runs OptiWork. It is a founder-led practice, so the person scoping the work is the person who would build it.

Want the numbers before you talk to anyone? The pricing page publishes what everything costs, the services overview explains how the three kinds of engagement differ, and the articles go through the problems small businesses bring to us most often.